Valley County Posts Best Lodging Sales on Record


One of the many ways our community is able to track how the recreation tourism industry is faring in Valley County is through the State Bed Tax reports. The State of Idaho began reporting these numbers in 1993 and each county uses this as a barometer to track how many visitors are coming to an area. In 2013, Valley County hit a major milestone by earning more lodging sales tax than any other year on record. This is a great indication of our...

Read More

The recreation economy versus the tourism economy

Opinion by Willem Braak & Rick Certano. Rick has been Brundage Mountain’s president for the past 7 years; Willem is the University of Idaho Extension Educator in Valley County. Both have been involved in a community wide collaboration on economic development. This post was published as a viewpoint in the McCall Star-News of June 12, 2013. It takes a biker to know a good bike-trail; a snowmobiler to appreciate good terrain. All of us living...

Read More